May 1st 2019
Exposing more plants at spoga & gafa, that is a passionate aim followed by the gafa organizing team from Cologne Fair and Richard Petri from RiPlant AG.
The gafa has already proven that it has developed from a rather hard-ware driven fair with garden tools, furniture and barbeques to an holistic garden fair including plants. Proof of concept are the POS green solution islands and the communication campaigns of Landgard which attract more and more plant exhibitors every year. The cooperation between RiPlant and Cologne Fair aims to shape gafa´s green profile even clearer. Differentation and communication are key if comes to position added-value plants into the garden market. Richard Petri will bring all his expertise gained with the Pink Kisses®campaign into this cooperation.